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CIC Media Coverage
- January 1, 2008: CIC became a member of the Word of Mouth Marketing Association (WOMMA)
- October 17, 2007: Sam Flemming was interviewed by National Public Radio Marketplace: NBA scores a slam dunk in China
- October 9, 2007: Sam Flemming was interviewed by Bloomberg TV: Company Blogging
- July 1, 2007: CIC quoted in Market Watch article: Apple not a factor in China handheld market
- June 28, 2007: Sam Flemming was interviewed by Asia Times Online: New virtual worlds to conquer in China
- June 26, 2007: CIC quoted in IDG News Service's article: Chinese Blast Symantec's Compensation Offer
- June 11, 2007: Sam Flemming was interviewed by the Economic Observer: Flemming: Adventure in East (PDF)
- June 2007: CIC quoted in China Economic Review article: Joining in: Online engagement
- June 2007: CIC quoted in China Economic Review article: Buzz: Shape the talk
- June 12, 2007: CIC quoted in Business Week article: China: Online Marketing Comes of Age
- May 2007: CIC quoted in EuroBiz Magazine article: Damage Control 2.0
- April 20, 2007: CIC quoted in Business Watch Magazine article: Public Relations have been Changed by Blogs
- April 20, 2007: CIC quoted in MEDIA: Tools that Track Buzz (PDF)
- April 2007: CIC quoted in Shanghai Business Review's article "On-screen Marketing: Digital or TV??(PDF)
- 2007: Sam Flemming was interviewed by Lyn Jeffery, Research Director of Institute for the Future: 10 Year Forecast: Perspectives 2007 (PDF)
- March 2007: Marketing China selects CIC’s Sam Flemming as one of the top 100 marketers in China
- March 21, 2007: CIC comments for the Automotive News China Newsletter: "In China, Internet chat rooms are a gold mine"
- February 19, 2007: CIC quoted in CBS MarketWatch on "Old SKool" BBS domination for mobile phone
- February 2, 2007:
CIC comments on Myspace in Wall Street Journal (PDF)
- Januray 2007: CIC comments on new media
strategy in Asia
Media Journal (PDF)
- Januray 19, 2007: CIC quoted in Wall
Street Journal on Starbucks case (PDF)
- January 16, 2007: BusinessWeek Asia's
Funniest Home Videos - from Intel
- January 9, 2007: BusinessWeek China:
User-Generated Content Takes Off
- October 6, 2006: Media VOX
Pop: MySpace in China (PDF)
- October 2006: American Insight
All
Blogged Down (PDF)
- September 21, 2006: AdAgeChina
Chinese
Net stars tapped by brands (PDF)
- September 7, 2006: Media Can
Dell recover from its mainland stumble? (PDF)
- August 3, 2006: BusinessWeek Mad
As Hell In China's Blogosphere
- July 1, 2006: China International
Business Spreading
the message by word of mouth
- June 9, 2006: The Standard Tracking
the hot stuff
- June 8, 2006: AdAgeChina Shanghai
firm "listens" to China consumers (PDF)
- May 12, 2006: Computer World HK
BBS
monitoring takes China consumer pulse
- May 11, 2006: ChinaTechNew Monitoring
Chinese Blogs
- May 6, 2006: Sina Xu Jinglei
Tops Technorati 100
- March 9, 2006: Youth
Daily profiles CIC data (Chinese)
- March 6, 2006:Shanghai Daily Bloggers
Lure Blog Watchers
- January 2006: Shanghai Business
Review Word
of Mouth Marketing in China
- August 3, 2005: Autoweek GM
positioning Chevrolet as hip, volume brand for Chinese
market
Conferences and Speaking Engagements
- November 28, 2007: Nurturing & Commercializing Online Communities Forum "New Trends for Online Marketing & Advertising (M&A)"
- October 23, 2007: The American Chamber of Commerce in Shanghai "21st Century PR: Executives and their Blogs"
- October 17, 2007: Adtech Beijing "Viral Marketing and Word-of-Mouth Strategies and Best Practices"
- September 19, 2007: Amcham: Under the Digital Influence "Decoding China's Internet Scene"
- September 14, 2007: China Youth Branding & Marketing Forum "IWOM: Insights from Blogs and BBS for More Effective Communications with Today's Youth"
- August 23, 2007: Lnoppen 3rd Annual Competitive Intelligence China Summit "Utilizing text mining of BBS and Blog messages for market intelligence"
- August 17, 2007: EUCCC: The Internet in China, Impact and Opportunities for Business "Internet Trends in China - user segmentation, usage patterns, online shopping, web advertisement"
- July 19-20, 2007: 2007 China Entertainment Economy & Interactive Marketing Summit "Analysing trends of IWOM and developing strategies for effective brand communication"
- July 5-6, 2007: Crisis Management Salon - Game in a Competition Environment "Crisis 2.0"
- April 23-24, 2007:
Lnoppen Interactive Viral Marketing “Listen-Know-Participate: A systematic approach to Internet Word of Mouth (IWOM) Centered Marketing?
- March 1, 2007: Marketing to Women China 2007 “Leveraging the Power of Word of Mouth to Maximize Market Penetration?
- November 28, 2006:Digital
Marketing Communication Conference"Utilizing
Internet Word of Mouth for Consumer Insight"
- October 28-29, 2006: Chinese
Blogger Conference
- October 18, 2006: AD:TECH
"Integrating Viral and Word of Mouth Strategies"
- September 25, 2006: Beijing American
Chamber of Commerce "Getting
Blogged Down: Handling a PR Crisis in the New Media"
- April 24, 2006: IandI Asia "Blogging
in China - Growth and Influence"
- April 18, 2006: Shanghai American
Chamber of Commerce Marketing Committee"Blogs
and BBS in China: listening and learning from your
customers online"
- January 17, 2006: Shanghai Rotary
Club "They're talking about you on blogs and
message boards: are you listening?"
- November 16, 2005: AD:TECH ShanghaiBuzz,
Viral, Blog, Marketing
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