LONDON, 26 March 2018 Kantar Media, a global leader in media intelligence, is delighted to announce the appointment of Bas de Vos as Global Director for Audience Targeting & Activation. … View more
2015 White paper on Wechat content
Kantar Media CIC and Ogilvy China jointly issued the results of a study focused on WeChat content for mothers and infant Nutrition with in- depth analysis of half years’ Wechat data, including 92 leading, influential mother and infant WeChat public media accounts.
Media CIC officially releases 2014 From Social Business to Big Data white paper—Insights from Kantar Media CIC's 2013-2014 China Enterprise Social Business Survey, to provide suggestions for enterprises social business advancement to big data.