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Every 60 Seconds in China

Kantar Media CIC Launched "Every 60 Seconds in China" Infographic.
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2016 China Social Media Landscape

Kantar Media CIC Launched China Social Media Landscape 2016.
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2015 White paper on Wechat content

Kantar Media CIC and Ogilvy China jointly issued the results of a study focused on WeChat content for mothers and infant Nutrition with in- depth analysis of half years’ Wechat data, including 92 leading, influential mother and infant WeChat public media accounts.
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2015 White Paper on the New Age of the Social Media Command Center

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2014 Social Business to Big Data White Paper

Media CIC officially releases 2014 From Social Business to Big Data white paper—Insights from Kantar Media CIC's 2013-2014 China Enterprise Social Business Survey, to provide suggestions for enterprises social business advancement to big data.
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China Social Business Revolution

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Home > Archives 2016 >
Thursday, 10 November 2016 10:02
Kantar Media CIC released the "Every 60 Seconds in China" infographic in Shanghai to provide a greater understanding of the massive volume of activity on Chinese social media and digital platforms generating trillions of data points per day that can be leveraged to implement business intelligent solutions using insightful analysis from social media.

Kantar Media CIC launched "Every 60 Seconds in China" Infographic
Comprehensive display of Chinese social media's Big Data

 


 

Kantar Media CIC released the "Every 60 Seconds in China" infographic in Shanghai to provide a greater understanding of the massive volume of activity on Chinese social media and digital platforms generating trillions of data points per day that can be leveraged to implement business intelligent solutions using insightful analysis from social media.

Michael Toedman, Kantar Media CIC's CEO, says, The "Every 60 seconds in China" infographic highlights the enormous data generated every minute in the age of Big Data, including that which is driven by social media. It is essential for enterprises to monitor and manage 'word of mouth' data and insight to drive strategy, marketing communications and innovation.

Dr. Linda Xu, Kantar Media CIC's Head of Research and Consulting, added "As the infographic shows, a lot can happen in 60 seconds in China online, however it is even more important to understand the best platforms and content to effectively influence your audience. Whether brands are planning campaigns or managing a crisis, it is essential to have timely insight on China's fast-moving digital and social world to power informed decisions."

About Kantar Media CIC

Kantar Media is a global leader in media intelligence, providing clients with the data they need to make informed decisions on all aspects of media and social media measurement, monitoring and selection. Part of Kantar, the data investment management arm of WPP, Kantar Media provides the most comprehensive and accurate intelligence on media consumption, performance and value.

Asia-Pacific branch Kantar Media CIC is China's and regional leading social and digital business intelligence provider. The experts from Kantar Media CIC enable enterprises to fully leverage the power of social media and other Internet based big data intelligence across the organization. Since 2004, Kantar Media CIC has pioneered social technology, research and consulting. Founded as CIC, it was acquired by WPP's Kantar Media in 2012.

For further information, please contact:

Renay Cheng
Senior BD & Marketing Manager
Tel:+86 21 6404 9191*8761
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Website:www.ciccorporate.com.

 


 

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