IWOM Watch
IWOM Watch
is our bi-weekly trend e-magazine which provides a qualitative overview of Web 2.0 buzz. It serves as a timely update of “Marketing 2.0 and PR 2.0” in China which can be used as a reference for Internet Word of Mouth strategy planning. It is part of CIC’s retainer service package for many of our clients.
Every half year, we provide separate review report which provides some highlights of our IWOM Watch content covering the certain 6 months.